The American Chamber of Commerce to the European Union (AmCham EU) believes digital technologies offer a unique opportunity for financial institutions to make business processes more efficient and create new products and services. They can also improve regulatory compliance, disrupt key components of the value chain and above all improve the customer experience. However, a number of barriers are restraining the digital transformation of the financial services industry. AmCham EU therefore believes a regulatory approach is needed that encourages innovative technologies and facilitates the adoption of digital business models by financial institutions.

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