30th May 2018

Coca-Cola Hellenic Bottling Company first to produce brand new category - plant based beverages AdeZ

AmCham toured the upgraded and expanded Coca-Cola bottling facility with Coca-Cola's Managing Director in the Czech Republic Josef Karásek. "The precision and speed and safety of their bottling process is very impressive," says Weston Stacey, Executive Director of the American Chamber of Commerce in the Czech Republic.
 
The company has invested over CZK 300 million (13 million EUR) into making the Prague-Kyje operation one of the main hubs in Europe. One line will produce existing products faster, safer, and more precisely. A new line, enclosed in hygienically-sealed box, will produce a new line of almond and other plant-based drinks to be placed on 13 markets in coming months. "And what they are doing to provide a wider array of healthy drinks produced with greater emphasis on the circular economy shows they are sustaining their commitment to the community," W.Stacey adds.
 
 
Coca-Cola is celebrating 25 years of operating in the Czech Republic.
 
 
 
 
 
 
 
 
 
Along with five other beverage producers Coca Cola plans to introduce a uniform (traffic lights-like) EU-wide system of nutritional-value marking. With the new school year, they will stop selling carbonated sugary drinks with added sugar in secondary schools. They also exercise marketing that does not target children under 12 years of age

 

The company made their plastic bottles and caps 21.4% lighter. All their PET bottles are 100% recyclable and contain up to 30%-recycled material. They have also increased recycling of solid waste above 90% over the past 10 years

 
 
 
 
 
 
Plans of Coca Cola and Coca Cola Hellenic Bottling Company include
  • reduce average sugar content in their drinks by 10% by 2020
  • grow portfolio of zero- and low calorie options
  • rethink recipes – such as Sprite in 2017
 
 
 
 
Source: Coca-Cola, Coca-Cola Hellenic Bottling Company, AmCham CZ
 

 

 

 

 

Members of the American Chamber of Commerce in the Czech Republic